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Video Advertising: How to Maximize ROI on Campaigns
Boost your video advertising ROI with proven strategies. Learn how to create engaging video ads that capture attention, drive conversions,…
Get a handle on the fundamental principles of running a business, from understanding different business structures to navigating legal considerations and achieving growth.
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In industrial markets, intermediaries may be the key factor in the success or failure of a company. What are the functions of distributors? What roles do they play for manufacturers and consumers?
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Strategic Expansion Discover how product mix decisions can be used to grow a business. Explore strategies like adding new lines or deepening existing ones.
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Explore the evolution of marketing philosophies, from the production-focused approach to the customer-centric and societal marketing concepts. Understand how these orientations shape marketing strategies.
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Beyond the Number of Customers Focus on the insight that not all customers are equal. Highlight that some types of loyal customers can actually be bad for business, leading to targeted marketing.
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Boost your video advertising ROI with proven strategies. Learn how to create engaging video ads that capture attention, drive conversions,…
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Discover how Jobber, a software platform for home service businesses, has achieved remarkable success by addressing common pain points and…
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Discover how Motion, an AI-powered task management platform, helps creative professionals and teams automate their workflows, boost productivity, and achieve…
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Learn how Springboard, an online learning platform, tackles the tech skills gap with a unique business model that combines personalized…
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