Business

Get a handle on the fundamental principles of running a business, from understanding different business structures to navigating legal considerations and achieving growth.

7 min read
2 September 2024

Will My Startup Succeed or Fail

Launching a startup in 2024? Learn why most startups fail and how to increase your chances of success. Discover key strategies for validating your idea, building a strong team, and mastering your niche. Embrace failure as a learning opportunity and find out how to stay lean and mean while navigating the competitive startup landscape.

17 min read
11 August 2024

Why Launch a Startup in 2025? The Ultimate Guide for Entrepreneurs

Discover the compelling reasons to launch a startup in 2024. Explore the benefits of autonomy, impact, and creative freedom. Learn about the essential steps for startup success, including market research, idea validation, team building, and funding. Get expert advice on navigating the entrepreneurial journey and avoiding common pitfalls.

14 min read
21 July 2024

Want a Business That Doesn’t Suck? Analyze Your Value Chain

Think of every little thing you do to create your product or offer your service as part of your value chain. Don’t worry, it’s not some fancy jargon – it’s just a way of looking at all the steps that go into making your product or service awesome. Each step? Absolutely crucial. Why? Because that’s […]

10 min read
21 July 2024

From Burgers to Blueprints: Leveraging McDonald’s Value Chain for Small Business Growth

Discover how McDonald's value chain strategy drives success and learn how to apply these principles to your small business. From supplier relationships to technology integration, unlock the secrets to boosting profitability and customer satisfaction.

10 min read
23 May 2024

Cents and Sensibility: Budgeting for Small Business Marketing

What’s the sweet spot for your marketing budget outlay? Find out in 10 simple steps.

19 min read
10 May 2024

Strategic Positioning: Price, Time, Quality, Variety

Discover how focusing on Price, Time, Quality, or Variety can create a winning business strategy. Learn from giants like Amazon, Rolex, and Walmart!

10 min read
24 August 2020

In-Depth Analysis of Product Mix Pricing Strategies

The Profit Maximizer Discover how to optimize pricing for your entire product mix. Learn strategies for product lines, bundles, and essential add-ons.

10 min read
15 August 2019

Seven Functions of Marketing: Beyond Ads

Marketing: It's Not Just About Ads! Think marketing is all about catchy slogans? Think again! Discover the seven core functions of marketing. Learn how they work together to research customer needs, design products, set prices, and ultimately deliver value.

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