PR

Build and maintain positive relationships with the public! Learn how to leverage public relations (PR) to enhance your brand image, manage crises, and achieve your communication goals.

9 min read
17 November 2024

Monetizing Your Blog: Part 2 – Adventures in Ads

Discover how to monetize your blog with advertising. Learn about different ad networks, types of ads, and strategies to increase your blog ad revenue. Get tips on choosing the right ad network, optimizing ad placement, and staying compliant with privacy laws.

8 min read
10 November 2024

Google Glory | Part 2 – Driving Blog Traffic That Won’t Quit

Boost your blog's visibility and attract more readers with powerful backlink strategies. Learn how to build high-quality backlinks, leverage guest posting, and utilize social media to drive traffic and improve your SEO.

11 min read
3 June 2024

PR as a Marketing Tool: Step-By-Step Guide to Making Your Brand Stand Out

Tired of those generic marketing ads that just blend into the background noise? There's a better way. PR as a form of marketing is about crafting a story that resonates with your audience, making them remember you as a unique and valuable brand. Think about it: if you want people to remember your brand, you need to give them a reason to. This article reveals the secrets of using PR to build a powerful brand image, attract customers, and stand out from the crowd. Ready to turn your brand into a captivating story? Let's dive in.

17 min read
17 October 2022

Marketing vs Communications – What’s the Difference?

Discover the key distinctions between marketing and communications. Learn how these functions shape customer relationships and explore exciting career opportunities in both fields.

8 min read
22 August 2022

Marketing vs PR: Which One Do You Need?

Discover the distinctions between marketing and public relations (PR). Learn how they shape brand image, customer outreach, and crisis response for successful business strategies.

4 min read
24 May 2016

Major PR Tools – Public Relations Tools

Many public relations tools exist. However, the most important PR tools fall into 7 categories. Public relations (PR) is the way a company communicates with the public and media. The aim is to create and maintain a positive image and a strong relationship with the target audience.

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