Develop a winning plan! Learn about different marketing and business strategies, from market penetration and product development to branding and pricing.
Discover how Lululemon leverages strategic sales programs to boost revenue through partnerships. Learn about their campus, corporate, team, and wholesale programs, and how they benefit partners. Get insights into application processes, perks, and the Lululemon way of building win-win relationships.
Content is still King, and Marketing is still Queen.
Discover why content marketing is essential for your business, whether you’re an entrepreneur or a big company. Learn from marketing successes and failures, understand the power of combining great content with smart marketing, and explore various content types. Get practical tips on starting your content marketing journey, engaging your audience, and growing your business by sharing your expertise. Dive in to see how effective content can build trust, drive engagement, and boost sales.
Tired of those generic marketing ads that just blend into the background noise?
There’s a better way. PR as a form of marketing is about crafting a story that resonates with your audience, making them remember you as a unique and valuable brand.
Think about it: if you want people to remember your brand, you need to give them a reason to.
This article reveals the secrets of using PR to build a powerful brand image, attract customers, and stand out from the crowd.
Ready to turn your brand into a captivating story?
Let’s dive in.
What’s the sweet spot for your marketing budget outlay? Find out in 10 simple steps.
What’s your Unique Selling Proposition (USP)? It’s the magic that makes customers choose you over your competitors. Learn how to create a powerful USP and avoid common mistakes with real-world examples!
Discover how focusing on Price, Time, Quality, or Variety can create a winning business strategy. Learn from giants like Amazon, Rolex, and Walmart!
Omnichannel marketing is a strategy employed by many large organizations around the world.
Have you ever wondered how some marketers seem to know exactly what you want, often before you know yourself? Psychographics can help marketers target specific consumers more likely to buy.
Launching a new product successfully requires careful planning. This complete checklist and step-by-step guide will ensure you understand your customers, develop a strong brand message, and tailor an effective launch strategy to maximize product success.
A market penetration strategy is an approach to increase a company’s market share, customer base, revenue and profits by capturing their competition’s customers. If you’re attempting to enter a new market altogether, you’d instead be deploying a diversification strategy.
