Tag: Marketing

Explore the world of marketing! Learn about fundamental concepts, strategies, and tactics to effectively reach your target audience, promote your brand, and achieve your business goals.

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Advertising

Monetizing Your Blog: Part 2 – Adventures in Ads

Discover how to monetize your blog with advertising. Learn about different ad networks, types of ads, and strategies to increase your blog ad revenue. Get tips on choosing the right ad network, optimizing ad placement, and staying compliant with privacy laws.

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Digital hand reaching for a floating gold coin in a swirling vortex of social media icons, symbolizing the potential of affiliate marketing.
Advertising

Monetizing Your Blog: Part 1 – Affiliate Fortunes

Unlock the power of affiliate marketing to boost your blog’s income! Learn how to choose the right programs, create compelling content, and drive sales with strategic links. Discover tips for beginners and advanced strategies for maximizing your affiliate earnings.

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Competition

Controlling Your Supply Chain Like Netflix: The Power of Going Vertical

Discover how Netflix’s vertical integration strategy, from producing original content to owning its own content delivery network, has propelled it to the top of the streaming industry. Learn about the advantages and disadvantages of this approach and how small businesses can apply similar principles to their own growth.

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B2B

Google Glory | Part 1 – Getting the Ranks

Learn how to charm Google and boost your blog’s ranking with on-page SEO strategies. Discover keyword optimization techniques, content readability tips, and visual elements that attract readers and search engines.

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Branding

What Is A Content Strategy And Does It Really Work?

Every day in 2024, 7.5 million new blog posts go online, so it’s important for your content to stand out. Without a content plan, your work might feel wasted. Learn how to make your blog shine and connect with your audience. Find out why it’s essential to define your Unique Selling Proposition and engage your readers. Want to improve your blogging? Check out our guide for key questions to build a content strategy that works for your small business!

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Surreal image of a shoe made of gears flying over a city skyline, symbolizing Nike's complex supply chain
Competition

Avoid Nike’s Supply Chain Pitfalls: A Small Business Guide

Learn from Nike’s supply chain struggles! Discover how the sportswear giant navigates ethical dilemmas, sustainability challenges, and geopolitical headaches. This case study reveals key takeaways for small businesses to avoid costly mistakes and build a resilient supply chain.

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Content

The First Steps To Starting A Foolproof Blog

Learn how to start a profitable blog in 2024 with this beginner’s guide. Discover essential steps, from choosing a niche and platform to creating engaging content and driving traffic. Get tips on SEO, monetization, and building a successful blog.

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