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Tomato AI – A Startup Case Study: Real-Time Accent Softening with a Twist
Discover how Tomato AI is revolutionizing call center communication with real-time accent softening technology. This SaaS startup leverages AI to…
Develop a winning plan! Learn about different marketing and business strategies, from market penetration and product development to branding and pricing.
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Uncover Your Brand's Potential: Master the Fundamentals of Branding Define your brand's true identity and resonate with the right people. This guide explores the core principles that bring clarity to your brand and create a strong foundation for success.
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Many products aren't on consumers' radar initially – these are called unsought products. Learn effective marketing strategies specifically designed to create demand for products that people don't realize they need.
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Convenience products are characterized by a number of criteria... Examples include bottled water, laundry detergents, fast food, sugar, and magazines. These products are usually low-priced and placed in many locations to make them readily available when consumers need them.
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Cultural blunders can derail even the best marketing plans. Learn from famous examples to avoid making these mistakes in your own international marketing campaigns.
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The Profit Maximizer Discover how to optimize pricing for your entire product mix. Learn strategies for product lines, bundles, and essential add-ons.
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Discover the top 10 marketing pitfalls that can sabotage your business. Learn how to recognize and correct them for greater success.
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Marketing: It's Not Just About Ads! Think marketing is all about catchy slogans? Think again! Discover the seven core functions of marketing. Learn how they work together to research customer needs, design products, set prices, and ultimately deliver value.
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Crossing Borders: Navigate Cultural Differences for Global Success Expanding your business internationally? Understanding cultural differences is key! Learn how language, religion, buying habits, and more can make or break your marketing strategy in foreign markets.
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Discover how Tomato AI is revolutionizing call center communication with real-time accent softening technology. This SaaS startup leverages AI to…
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Sojo is a startup revolutionizing vacation rental amenity management. Discover how they automate ordering, storage, and delivery, saving time and…
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Birdie is a UK-based health tech startup revolutionizing homecare with its data-driven platform. Learn how Birdie streamlines operations, improves care…
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Discover how Domestika, an online learning platform for creative professionals, built a thriving community and achieved unicorn status. Learn about…
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