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Augmented Product

Discover how to enhance your product's value and customer experience by adding additional features, services, or benefits that set you apart from the competition.

13 min read
28 March 2022

What is an Augmented Product? Product Augmentation Strategies and Examples

Product augmentation can be accomplished by adding a variety of different add-ons to the original product... The augmented product then contributes to a better customer experience. This also makes major contribution to brand loyalty and creates a favorable purchase experience for the customer.

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