Category: Buyer Behavior

Unlock the secrets that drive consumer decisions. Learn how factors like culture, social groups, and psychology shape buying behavior and gain the insights to craft marketing strategies that resonate.

Abstract painting depicting diverse head shapes in various colors symbolizing shopper diversity
Shopper Types, Impulse Buyer

Different Types of Shoppers – How to convince them to buy from you?

One of the key steps to grow your sales is to understand the different types of shoppers there are. With this knowledge as a base, you should then start to target them with dedicated strategies. They have differing needs and wants, and most importantly, they are coming to you with differing intents and differing behavior.

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