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Blind Startup Case Study: Empowering Anonymous Workplace Conversations
Discover how Blind, the anonymous professional network, empowers employees to discuss workplace issues freely. Learn about their unique business model,…
Develop a winning plan! Learn about different marketing and business strategies, from market penetration and product development to branding and pricing.
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Boost your video advertising ROI with proven strategies. Learn how to create engaging video ads that capture attention, drive conversions, and maximize your return on investment. Discover best practices, video formats, and optimization tips to elevate your video marketing game.
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Learn how Springboard, an online learning platform, tackles the tech skills gap with a unique business model that combines personalized mentorship, job guarantees, and flexible pricing. This case study explores their growth strategy, market position, and key takeaways for entrepreneurs.
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Discover how Superside, a subscription-based design platform, disrupted the traditional agency model. Learn about their innovative approach to connecting businesses with curated design talent, their AI-powered tools, and their impressive growth trajectory. This case study explores Superside's business model, market strategy, and key takeaways for entrepreneurs.
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Before launching marketing campaigns, understand your target market's macro-environment. This article explores 8 frameworks, including PESTLE, Porter's Five Forces, and ADAMS, to help you find the perfect market for your business. Learn how to conduct market analysis, segment your target audience, and identify product-market fit.
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Discover the power of societal marketing, where businesses align their brand with social causes to win hearts and wallets. Learn how to implement this strategy, understand its benefits, and avoid common pitfalls. This article explores the key pillars of societal marketing: social responsibility, sustainability, and ethics.
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Stop chasing vanity metrics like likes and shares! Learn how to calculate your Marketing Efficiency Ratio (MER) and measure the true financial impact of your marketing efforts. Discover how MER helps you optimize your budget, identify profitable channels, and drive real business growth.
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Discover the difference between cash flow and profitability, and learn how to measure your business's success. Explore key profitability metrics like net profit ratio, ROCE, and ROI. Get actionable strategies to improve profitability, including increasing revenue, decreasing costs, and optimizing key metrics.
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Discover how Blind, the anonymous professional network, empowers employees to discuss workplace issues freely. Learn about their unique business model,…
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Discover how Reforge fuels tech career growth through its innovative cohort-based courses. Learn about their unique business model and product…
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Discover how Circle, a modern platform for paid communities, disrupted the online community space. This startup case study explores their…
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A strong competitive analysis is key to success. Learn about the four types of competitors – market leaders, challengers, followers,…
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