Marketing

Explore the world of marketing! Learn about fundamental concepts, strategies, and tactics to effectively reach your target audience, promote your brand, and achieve your business goals.

13 min read
13 October 2024

The First Steps To Starting A Foolproof Blog

Learn how to start a profitable blog in 2024 with this beginner's guide. Discover essential steps, from choosing a niche and platform to creating engaging content and driving traffic. Get tips on SEO, monetization, and building a successful blog.

11 min read
13 October 2024

Picking Profits: Nailing the Perfect Blogging Niche

Want to start a blog and make money? Discover how to choose the perfect blogging niche, monetize your content, and build a thriving online audience. Learn about popular niches, monetization strategies, and tips for attracting readers.

16 min read
28 September 2024

Is Lululemon Sustainable? Lululemon Sustainability Analysis

Discover Lululemon's sustainability journey, from reducing water usage to innovating recycled materials. Explore their ambitious goals, challenges, and progress towards becoming a truly circular brand. Learn how they're tackling environmental impact and inspiring others to do the same.

10 min read
22 September 2024

Social Media Marketing For Small Business: Choosing the Right Platform

Choosing the right social media platforms for your business is crucial for success. Learn about popular platforms like Facebook, Pinterest, Instagram, X, YouTube, Reddit, LinkedIn, and TikTok, their strengths, audiences, and posting norms. Discover how to measure your social media marketing success with key performance indicators (KPIs) and refine your strategy for optimal results.

14 min read
22 September 2024

Lululemon Target Market and Customer Base

Discover how Lululemon, a billion-dollar empire, has mastered the art of targeting high-income consumers obsessed with fitness and wellness. Learn about their specific demographics, psychographics, and marketing strategies, including community building, influencer marketing, and premium pricing. Explore how they've expanded their reach to include men's wear and embraced sustainability initiatives. Get insights into their successful brand building and learn how to apply these strategies to your own business.

12 min read
14 September 2024

Ultimate Guide to Email Marketing for Entrepreneurs

Discover the power of email marketing for entrepreneurs! Learn how to build relationships with your audience, boost open rates, and drive conversions. This guide covers the basics, different email types, and essential best practices.

21 min read
8 September 2024

Scaling Up with Vertical Integration: When It Works and When It Doesn’t for Small Businesses

Vertical integration can be a powerful strategy for small businesses, but it's not a one-size-fits-all solution. Learn about the benefits and drawbacks, real-world examples, and how to decide if it's right for your company.

15 min read
2 September 2024

Don’t Be a Supply Chain Dummy: Learn from Nestlé’s Mistakes and Wins

Learn how Nestlé navigates ethical and sustainability challenges in its supply chain. Discover how their strategies, from child labor prevention to regenerative agriculture, can inspire your own business growth.

Recent articles

Subscribe Today
for Weekly Startup Stories

Email subscription is available ONLY TODAY (oh, okay, and tomorrow).
Surely, we respect your inbox! Unsubscription works every day.