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Diem: A Startup Case Study – A Payment Revolution That Ended
Diem cryptocurrency, backed by Facebook, aimed to revolutionize global payments and boost financial inclusion with a permissioned blockchain. This case…
Explore proven strategies for expanding your business, reaching new customers, and achieving sustainable growth.
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Discover how Hallow, a Catholic prayer and meditation app, has achieved remarkable success by leveraging a subscription-based model and innovative marketing strategies. Learn about their target market, competitive landscape, and key metrics for growth.
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Discover how Superside, a subscription-based design platform, disrupted the traditional agency model. Learn about their innovative approach to connecting businesses with curated design talent, their AI-powered tools, and their impressive growth trajectory. This case study explores Superside's business model, market strategy, and key takeaways for entrepreneurs.
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Discover the power of mobile marketing to boost your sales. Learn how to create engaging experiences, leverage data, and overcome common challenges. From crafting a seamless customer journey to hyper-targeting your audience, this guide provides actionable strategies for success.
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Before launching marketing campaigns, understand your target market's macro-environment. This article explores 8 frameworks, including PESTLE, Porter's Five Forces, and ADAMS, to help you find the perfect market for your business. Learn how to conduct market analysis, segment your target audience, and identify product-market fit.
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Discover the power of societal marketing, where businesses align their brand with social causes to win hearts and wallets. Learn how to implement this strategy, understand its benefits, and avoid common pitfalls. This article explores the key pillars of societal marketing: social responsibility, sustainability, and ethics.
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Stop chasing vanity metrics like likes and shares! Learn how to calculate your Marketing Efficiency Ratio (MER) and measure the true financial impact of your marketing efforts. Discover how MER helps you optimize your budget, identify profitable channels, and drive real business growth.
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Discover the difference between cash flow and profitability, and learn how to measure your business's success. Explore key profitability metrics like net profit ratio, ROCE, and ROI. Get actionable strategies to improve profitability, including increasing revenue, decreasing costs, and optimizing key metrics.
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Discover how IntelyCare, a healthcare staffing platform, revolutionized the industry with its AI-powered solution. Learn about their success story, market analysis, and future outlook. This case study explores the challenges and opportunities in the healthcare staffing market.
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Diem cryptocurrency, backed by Facebook, aimed to revolutionize global payments and boost financial inclusion with a permissioned blockchain. This case…
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Explore how Mantra Health is transforming higher education mental health with its innovative telehealth platform. This case study details their…
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We're in a marketing evolution where old SEO fails. The future demands authenticity in marketing and smart sustainable marketing strategies.…
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Stop lighting money on fire with random marketing tactics. This guide provides a complete marketing plan for small businesses, focusing…
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