Branding

Create a brand that stands out! Learn how to develop a strong brand identity, position yourself effectively in the market, and build lasting customer loyalty.

18 min read
6 June 2025

Builder.ai Case Study: Reinventing Software Development Through “AI” – A Cautionary Tale

Uncover the Builder.ai story: an AI-powered startup that soared and crashed. Learn key lessons about authenticity, sustainable growth, and financial prudence for tech entrepreneurs. A cautionary tale!

19 min read
29 May 2025

UnitedMasters Startup Case Study: Empowering Independent Artists

Discover how UnitedMasters empowers independent artists by providing music distribution, brand partnerships, and artist development tools. Learn about their business model, growth milestones, and key takeaways for entrepreneurs. Explore the platform's features, revenue streams, and competitive landscape in the digital music distribution market.

15 min read
22 May 2025

Chums’ Case Study – The Difficult Path of Revolutionizing Social Shopping

Learn from Chums' journey, a social commerce platform that aimed to revolutionize online shopping. Discover the challenges they faced, from intense competition to user acquisition hurdles, and gain valuable insights into why startups fail. Explore their innovative approach, funding milestones, and key takeaways for entrepreneurs.

16 min read
15 May 2025

Market Share or Market Scare?  

Learn how to dominate your market and build a sustainable competitive advantage. Discover the key metrics, strategies, and tactics to increase market share and outmaneuver competitors. This article explores the importance of market share, the different types of market power, and how to create a unique value proposition that sets you apart.

17 min read
15 May 2025

Marketing Magic: How To Make Your Small Business The Only One That Matters

Discover 20 clever marketing strategies to help your small business grow like wildfire. Learn how to understand your audience, build a strong brand identity, leverage social media, and master SEO for lasting success. This comprehensive guide covers everything from crafting a killer USP to creating engaging content and maximizing your marketing budget.

16 min read
30 April 2025

Domestika – A Startup Case Study: Ignite Creative Learning

Discover how Domestika, an online learning platform for creative professionals, built a thriving community and achieved unicorn status. Learn about their business model, growth strategies, and key takeaways for entrepreneurs.

8 min read
25 April 2025

Personalization Tactics for Outreach That Don’t Sound Like AI Spam

Stop sending robotic emails! Learn how to personalize your outreach for better engagement and conversions. This guide provides simple tactics to create authentic, human-sounding emails that build trust and boost your reply rates.

18 min read
15 April 2025

Female Invest: A Startup Case Study – Empowering Women in Finance

Discover the inspiring story of Female Invest, a platform empowering women in finance through education and community. Learn how they built a successful business model, tackled market challenges, and achieved significant growth. This case study explores their strategies, key milestones, and valuable takeaways for entrepreneurs.

Recent articles

Subscribe Today
for Weekly Startup Stories

Email subscription is available ONLY TODAY (oh, okay, and tomorrow).
Surely, we respect your inbox! Unsubscription works every day.