B2B

Navigate the complexities of business-to-business marketing. Learn about B2B market characteristics, buying behaviors, and effective strategies for reaching other businesses.

18 min read
10 November 2025

Butter: A Startup Case Study – Revolutionizing Interactive Workshops

Explore the Butter platform, a product-led growth SaaS success story. This case study analyzes how Butter became one of the best online facilitation tools by revolutionizing virtual collaboration for workshops, offering key lessons on niche strategy and best practices.

19 min read
3 November 2025

Husslup Startup Case Study: Transforming the Entertainment Industry Networking

Explore the Husslup startup case study, a platform for creative networking in entertainment. Learn about its niche market strategies, its push for diversity in entertainment, and the hard lessons from its startup failure. A must-read for entrepreneurs and industry professionals.

12 min read
2 November 2025

How to Sell to Businesses Using Social Media: B2B Marketing

Tired of stiff, corporate B2B marketing? This guide flips the script. Discover how to use business humor and personalized outreach to stand out. Learn client retention strategies that start with a radically human approach to B2B social media marketing and creating irresistible offers.

16 min read
27 October 2025

Chronicle: A Startup Case Study – Next-Gen Presentation Innovator

This in-depth startup case study on Chronicle explores its innovative growth strategies and AI-powered presentation software. Discover how this storytelling platform is shaping the future of presentations and challenging the competitive landscape with a new approach to interactive design and collaboration.

16 min read
23 October 2025

LaunchNotes Startup Case Study: Next-Level Product Communications

Discover how LaunchNotes revolutionized product communications! This case study explores their innovative platform, growth strategies, and key takeaways for entrepreneurs. Learn how they turned product updates into engaging events.

18 min read
20 October 2025

QuantHub: A Startup Case Study – Empowering Data Literacy with AI

Discover how QuantHub, an AI-powered data literacy platform, is revolutionizing education and corporate training. Learn about their microlearning approach and key growth milestones in this detailed startup case study.

15 min read
16 October 2025

Agree – A Startup Case Study: Simplifying Contracts, Payments, and More

Discover how Agree is revolutionizing contracts and payments! This startup case study explores their innovative platform, integrating e-signatures, AI automation, and seamless accounting. Learn their strategies for growth and market disruption.

19 min read
13 October 2025

ZineOne: A Startup Case Study – Real-Time Personalization Magic

Discover how ZineOne (now Session AI) revolutionizes real-time personalization. Learn how their AI-driven in-session marketing boosts conversions for e-commerce brands without relying on personal data. A must-read startup case study!

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