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Confetti: A Startup Case Study – Transforming Corporate Team Building
Explore the Confetti entrepreneur success story. Learn how this corporate event management platform used a managed marketplace model and a…
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Explore when and how to implement price increases or decreases, including the importance of maintaining customer trust and brand image.
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Understand Pricing Psychology Learn how pricing influences customer behavior. Use targeted strategies to create a sense of value and urgency.
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Cost-based pricing involves setting prices based on the costs for producing, distributing and selling the product. But costs represent the other extreme: costs set the floor for the price that the company can charge.
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The Product Lifecycle Roadmap Understand the distinct stages of a product's lifecycle and learn how to optimize your marketing strategy throughout each phase.
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The Product Journey Understand the classic product life cycle stages from Introduction through Decline. Learn how sales and profits change over time.
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The Service Challenge Discover the unique characteristics of services, such as inseparability and variability. Learn how businesses overcome these challenges.
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Perfecting Your Product: Key Decisions for Success You have an idea, now how do you turn it into a market hit? Explore the critical choices you'll make about branding, features, packaging, and more. Discover how these decisions shape the customer experience.
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Beyond the Number of Customers Focus on the insight that not all customers are equal. Highlight that some types of loyal customers can actually be bad for business, leading to targeted marketing.
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Explore the Confetti entrepreneur success story. Learn how this corporate event management platform used a managed marketplace model and a…
17 min read
Explore how Mindtrip is leading travel innovation with its AI travel planner. This case study reveals the startup growth strategies…
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Discover how A.Team's business model innovation is reshaping talent acquisition. This case study explores their AI talent marketplace, which connects…
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Discover how Manifest AI is revolutionizing AI-powered ecommerce. This startup success story details how they enhance customer engagement and deliver…
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