Startup Failure

Our in-depth case studies dissect the root causes of startup failure. Learn from critical mistakes in strategy, funding, and product to protect your own venture.

19 min read
3 November 2025

Husslup Startup Case Study: Transforming the Entertainment Industry Networking

Explore the Husslup startup case study, a platform for creative networking in entertainment. Learn about its niche market strategies, its push for diversity in entertainment, and the hard lessons from its startup failure. A must-read for entrepreneurs and industry professionals.

16 min read
30 October 2025

Ugami Startup Case Study – Empowering Gamers with Financial Rewards

Explore the Ugami case study, a pioneering gaming fintech startup. Learn about its innovative gamification strategies, use of gaming rewards, and the challenges it faced in the massive gaming market, offering key lessons for entrepreneurs on navigating the fintech landscape.

19 min read
13 October 2025

ZineOne: A Startup Case Study – Real-Time Personalization Magic

Discover how ZineOne (now Session AI) revolutionizes real-time personalization. Learn how their AI-driven in-session marketing boosts conversions for e-commerce brands without relying on personal data. A must-read startup case study!

19 min read
9 October 2025

Diem: A Startup Case Study – A Payment Revolution That Ended

Diem cryptocurrency, backed by Facebook, aimed to revolutionize global payments and boost financial inclusion with a permissioned blockchain. This case study explores its innovative technology and the intense regulatory challenges that ultimately led to its failure, offering key lessons for fintech innovators.

13 min read
28 August 2025

Segue Startup Case Study: A Construction Sharing Marketplace

Explore Segue, a construction labor-sharing marketplace case study. Learn about its innovative B2B model, challenges in market adoption, and key takeaways for startups in niche industries.

17 min read
10 July 2025

Trust Performance: A Startup Case Study – Shifting the Paradigm of Mountain Bike Suspension

Explore Trust Performance's innovative cycling tech and multi-link suspension. This startup case study reveals entrepreneurial lessons, startup challenges, and the importance of market fit in product development.

18 min read
6 June 2025

Builder.ai Case Study: Reinventing Software Development Through “AI” – A Cautionary Tale

Uncover the Builder.ai story: an AI-powered startup that soared and crashed. Learn key lessons about authenticity, sustainable growth, and financial prudence for tech entrepreneurs. A cautionary tale!

13 min read
26 May 2025

Clickto: A Startup Case Study – Simplifying Cohort-Based Learning Experiences

Discover the rise and fall of Clickto, an edtech startup aiming to simplify cohort-based learning. Learn about their business model, challenges, and key takeaways for entrepreneurs. Explore their innovative features, market analysis, and lessons learned from their closure.

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