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Product Development

Bringing your product to life? Learn the ins and outs of product development, from ideation and prototyping to launching and iterating based on customer feedback.

12 min read
13 May 2015

A Guide to Individual Product Decisions: What to Build and Why

Perfecting Your Product: Key Decisions for Success You have an idea, now how do you turn it into a market hit? Explore the critical choices you'll make about branding, features, packaging, and more. Discover how these decisions shape the customer experience.

Recent articles

19 min read
24 November 2025

Torch Leadership Labs Startup Case Study: Redefining Leadership Development

This case study explores Torch Leadership Labs, a startup redefining corporate leadership coaching. We analyze their business model, coaching innovation,…
20 min read
20 November 2025

Locals.com: A Startup Case Study – A Haven for Creator Autonomy

This in-depth startup case study analyzes Locals.com, a platform offering a new content creator business model focused on free speech…
18 min read
17 November 2025

Reflaunt: A Startup Case Study – Enabling Luxury Fashion Resale with a Sustainable Twist

Reflaunt is a fashion tech innovation leader providing resale-as-a-service (RaaS) to luxury brands. By enabling circular economy fashion, Reflaunt helps…
19 min read
13 November 2025

Nearby Startup Case Study: A Look into a Hyperlocal Marketplace

This startup case study explores the rise and fall of the Nearby app, a tech startup focused on location-based services…

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