13 min read
Clickto: A Startup Case Study – Simplifying Cohort-Based Learning Experiences
Discover the rise and fall of Clickto, an edtech startup aiming to simplify cohort-based learning. Learn about their business model,…
Startup Case Studies: Lessons from Real Companies – Discover in-depth case studies on successful startups, exploring their business models, market strategies, funding, and growth tactics. Learn how innovative entrepreneurs build and scale their businesses.
12 min read
Do you want your customers to walk into your store and feel like they hit the jackpot? That’s the magic of Costco, a retail powerhouse whose strategy is to be the cheapest and the simplest store you can find. I’m usually not a huge advocate for having the lowest prices on the market, but there’s […]
15 min read
It’s Sunday morning and you have one mission, and one mission only: Going to the store and buying three food items and some kitchen supplies. You got this. 10 minutes pass, you blink and – “$257,33 please, cash or card, sir?” If you think all those other purchases you made were logical, think again… If […]
11 min read
You know your brand should send a message. You know your brand should communicate a vision and a philosophy. But let’s face it – “brand voice” just sounds like an influencer buzzword now. How do you actually create a brand voice that will help you sell your products? Enter Nike, a brand that chose one […]
13 min read
Did you know Subway was started by a 17-year-old? Fred DeLuca borrowed just $1,000 to open his first shop in Bridgeport, Connecticut. Fast forward to today and there are 44,000 Subway stores in 110 countries. It’s even listed as the 87th most valuable brand in the world by Forbes. The man just wanted to pay […]
10 min read
Do you feel like you offer the same products as everyone else in your industry? While what you offer might be similar, HOW you offer it is much more important if you want to stand out from your competition. Successful companies today don’t just talk to their customers about money. They give them experiences. Enter […]
16 min read
Picture this: you are a business owner, lying awake at night, racking your brain for the best ways to get people talking about your brand. You want them to choose you over the competition, but how do you make that happen? Remember when yoga pants were just…yoga pants? Then lululemon strutted in, slapped on a […]
13 min read
Discover the rise and fall of Clickto, an edtech startup aiming to simplify cohort-based learning. Learn about their business model,…
15 min read
Learn from Chums' journey, a social commerce platform that aimed to revolutionize online shopping. Discover the challenges they faced, from…
11 min read
Discover the power of horizontal integration for startups. Learn how acquiring or merging with similar businesses can cut costs, boost…
21 min read
Learn how to value your startup and understand the different methods used by investors. Discover the importance of tangible and…
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