Blog

Featured Posts

10 Deadly Sins of Marketing and how to Avoid them
6 min read
21 November 2019

10 Deadly Sins of Marketing and how to Avoid them

Discover the top 10 marketing pitfalls that can sabotage your business. Learn how to recognize and correct them for greater success.

Private: 3 Major Pricing Strategies – Customer Value-Based Pricing, Cost-Based Pricing, Competition-Based Pricing
5 min read
20 July 2015

Private: 3 Major Pricing Strategies – Customer Value-Based Pricing, Cost-Based Pricing, Competition-Based Pricing

Pricing for Profitability Learn how to calculate cost-based pricing to ensure your business stays profitable. Explore strategies for setting prices that cover expenses and generate returns.

4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Specialty and Unsought Products
16 min read
20 June 2017

4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Specialty and Unsought Products

Shopping for Value Explore shopping products. Highlight how consumers compare these items and what it means for marketers of furniture, clothing, etc.

A New Age of (AI-Powered) Blogging Is Here
10 min read
24 November 2024

A New Age of (AI-Powered) Blogging Is Here

Discover how AI is revolutionizing blogging in 2024. Learn about AI-generated content, personalized experiences, and how to use AI tools to level up your blog. Explore the benefits and ethical considerations of AI in content creation.

Actionable Email Marketing Tips for Maximum Engagement
14 min read
24 August 2024

Actionable Email Marketing Tips for Maximum Engagement

Boost your email marketing engagement with actionable tips! Learn how to craft entertaining emails, leverage the PAS framework, and build a strong email list. Discover the power of storytelling, free value, and irresistible subject lines to drive conversions.

Monetizing Your Blog: Part 2 – Adventures in Ads
9 min read
17 November 2024

Monetizing Your Blog: Part 2 – Adventures in Ads

Discover how to monetize your blog with advertising. Learn about different ad networks, types of ads, and strategies to increase your blog ad revenue. Get tips on choosing the right ad network, optimizing ad placement, and staying compliant with privacy laws.

Recent Posts

How Product Managers Turn Innovations Into Profitable Solutions (and Not Epic Fails)
16 min read
23 December 2024

How Product Managers Turn Innovations Into Profitable Solutions (and Not Epic Fails)

Discover how product managers transform innovative ideas into profitable solutions. Learn about customer insights, roadmap development, stakeholder alignment, and the importance of education and experience. This article explores key strategies for success in product development.

Mastering Startup Metrics & Unit Economics
13 min read
22 December 2024

Mastering Startup Metrics & Unit Economics

Unlock the secrets of startup success with a deep dive into unit economics. Learn how to track key metrics like customer acquisition cost, lifetime value, and churn rate to make data-driven decisions and optimize your business for profitability.

Costco’s Supply Chain Challenges and How They Overcame Them – A Guide to Small Businesses
21 min read
22 December 2024

Costco’s Supply Chain Challenges and How They Overcame Them – A Guide to Small Businesses

Learn how Costco tackles supply chain challenges, from ethical sourcing and sustainability to logistics and operational efficiency. Discover their strategies for overcoming these hurdles and how you can apply them to your small business.

Unpacking Chick-fil-A’s Marketing Strategies & Positioning Secrets
53 min read
22 December 2024

Unpacking Chick-fil-A’s Marketing Strategies & Positioning Secrets

Uncover the secrets behind Chick-fil-A's remarkable success. Learn how their strategic marketing mix, including product, price, place, and promotion, has propelled them to the top of the fast-food industry. Discover their unique positioning strategy, emphasizing quality, customer service, and community involvement, and how they've built a loyal customer base.

Strategies for Getting Noticed in Competitive SaaS Arenas
9 min read
18 December 2024

Strategies for Getting Noticed in Competitive SaaS Arenas

Standing out in the crowded SaaS market requires a strategic approach. Learn how to analyze competitors, listen to your customers, validate product ideas, and niche down to gain a competitive edge. Discover how to leverage technology, create a sustainable product strategy, and maintain business flexibility to achieve lasting success.

Chick-fil-A Management Structure and Franchise Model
21 min read
15 December 2024

Chick-fil-A Management Structure and Franchise Model

Discover the secrets behind Chick-fil-A's remarkable success. Explore their hierarchical organizational structure, franchise model, and core values that drive their growth. Learn how they balance standardization with flexibility, prioritize employee well-being, and adapt to evolving customer needs.

A Small Business Guide to Diversify Revenue and Dominate Using Telstra Vertical Integration Strategy
19 min read
15 December 2024

A Small Business Guide to Diversify Revenue and Dominate Using Telstra Vertical Integration Strategy

Discover how Telstra's vertical integration strategy has propelled them to market dominance. Learn about their network infrastructure, cybersecurity services, cloud solutions, and financial services integration. Explore the benefits and drawbacks of this approach, including increased market position and brand awareness, but also potential regulatory hurdles.

What Entrepreneurs Can Learn from Chick-fil-A’s Supply Chain Wins and Woes
24 min read
9 December 2024

What Entrepreneurs Can Learn from Chick-fil-A’s Supply Chain Wins and Woes

Discover how Chick-fil-A navigated supply chain challenges, from chicken shortages to sauce dilemmas. Learn valuable strategies for managing supplier delays, diversifying your supply chain, and adapting to changing consumer preferences. Plus, explore their commitment to sustainability and ethical sourcing.

Data Privacy Basics for Startups
13 min read
2 December 2024

Data Privacy Basics for Startups

Data privacy might seem like a boring topic for startups, but ignoring it can lead to hefty fines and legal trouble. Learn the basics of GDPR and CCPA compliance, understand data controller vs. processor roles, and discover the rights individuals have regarding their data. Protect your business and build trust with customers by prioritizing data privacy.

Building Engaging Business Pages
19 min read
2 December 2024

Building Engaging Business Pages

Boost your social media presence and attract more customers with engaging business pages. Learn essential elements like logo design, bio optimization, and color psychology. Discover tips for lead generation and understand the differences between B2B and B2C strategies.

Fact-Check or Fail: Beating The AI Content Apocalypse
9 min read
25 November 2024

Fact-Check or Fail: Beating The AI Content Apocalypse

Is AI replacing human writers? Not yet. Learn how to write content that beats AI and stands out from the noise. Discover 7 ways to create original, valuable content that Google loves and readers trust.

Buying and Refactoring Blogs: Flip That Blog (Yep, It’s a Thing!)
10 min read
24 November 2024

Buying and Refactoring Blogs: Flip That Blog (Yep, It’s a Thing!)

Discover the lucrative world of blog flipping! Learn how to buy, revamp, and resell blogs for profit, turning neglected websites into money-making machines. Explore strategies, find profitable blogs, and unlock the secrets to successful blog flipping.

Subscribe Today
for Weekly Startup Stories

Email subscription is available ONLY TODAY (oh, okay, and tomorrow).
Surely, we respect your inbox! Unsubscription works every day.